We know that no one knows your industry better then you, which is why we ask detailed questions, research the market, and interview different members of your team to gain a strong understanding of your industry.
By thoroughly examining your competitors, we start to develop a playbook of their strengths and weaknesses. By identifying these opportunities, we can start to position ourselves to claim more market share and fill the funnel.
Once we understand your industry, we build persona profiles. This allows us to adjust our approach to fit your ideal customer, allowing us to obtain the best conversion rate.
When history repeats, it is not always a good thing. By understanding your previous marketing efforts, we can avoid pitfalls and keep the campaigns as optimal as possible.
When applicable, creating a marketing automated system in your company is a very powerful concept. This implementation raises engagement, accelerates the buyer’s journey, and increases conversions. We will guide you in software, system, and execution.
With all the pieces aligned, it is time to take action. We will carefully and strategically execute your marketing strategy and always keep you informed along the way.
We take our time to learn your market, understand your audience, and position your company for increased growth.Learn More
PPC advertising is more than being on the top of googles search page. Its about being in front of the right people at the right time.Learn More
Keyword research, analytics, and strategic planning is how we get our clients to rank #1 on google.Learn More
There is content, and there is intelligent content. Use your time to create pieces that are not only valuable, but multichannelLearn More
By identifying the user’s channel, frequency, post time, and the content medium, we drive a client base through various social channels.Learn More
With our inhouse designers, we create stunning websites that convert while staying cohesive to your brands image.Learn More
A company’s marketing strategy combines all the marketing elements and objectives into a single comprehensive plan. A good marketing strategy should take in consideration all aspects of its industry,including market research, potential customers, competitors, and utilizing the “4 P’s” of marketing: Price, Product, Promotion, and Place. These together are the foundation of a marketing plan.
There are numerous variations of marketing strategies that are in use today. Each of these marketing strategies can communicate to a target market the benefits and features of your product in different ways. They can also communicate a value proposition to their customers which often tends to be the core of building equity or good-will in target markets. Some examples of marketing strategies are close range marketing, relationship marketing, transactional marketing, scarcity marketing, online marketing, email marketing, viral marketing and many others.
Your marketing strategy is often first brainstormed and written as an organization’s marketing plan. This gives the company a goal to strive for and helps the staff understand the goals while becoming customer-focused. It also helps the team make decisions that align with the company’s objectives which makes a more cohesive brand experience.